As the stressful demands of modern life take an increasing toll on health, more consumers are discovering the power of a plant that’s helped people feel better for five millennia. Ashwagandha is an adaptogen—an agent that helps the body maintain balance and adjust to stress—and its relevance is rising with Americans’ stress levels. But not all products are created equal. Here’s what you need to know to provide consumers with the highest quality ashwagandha products to meet their needs.
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